October, 2020

By In Growth Marketing, SaaS Basics

[SaaS Basics] Homepage – Above the fold

SaaS Basics is a series of research-based articles for specific parts of a SaaS customer journey. Filled with industry-specific examples.

From Acquisition to Revenue, I’m going to create robust guides for the essential building blocks like landing pages, onboarding sequences, re-engagement emails, downgrade pages, and so on.

A good homepage is the starting point of any strong SaaS brand. It’s only fair to start my series here.


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