November, 2020

By In Growth Marketing, SaaS Basics

[SaaS Basics] Homepage – Below the fold

SaaS Basics is a series of research-based articles for specific parts of a SaaS customer journey. Filled with industry-specific examples.

This is the follow-up article to Homepage – Above the fold.

Almost 10k words written in total, 209 SaaS business, and over 50+ columns of data points analyzed. All dedicated to dissecting and reconstructing the ideal SaaS homepage.

In this piece, we’re going to expand on what a good SaaS homepage should contain below the fold. And offer stats and examples from a sample size of 209 SaaS companies.


Read more