There are not a lot of content creation strategies that are as impactful and rich in ROI as having a template library. I want to share with you the story of the most undervalued asset a B2B SaaS company can create.
And I have data from 800+ SaaS businesses and almost 4000 words to make my case.
I liken SaaS templates to the avocado. The avocado is considered a “super-food” because it’s a type of fat, protein, and fiber source at once.
SaaS templates can be a good source of:
- Organic lead generation
- Product onboarding and education
- Customer retention.
They can have an impact at almost every point in the SaaS customer journey! Especially if you couple that with a product-led growth framework.(more…)