SaaS Basics
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By In Growth Marketing, SaaS Basics

[SaaS Basics] Homepage – Below the fold

SaaS Basics is a series of research-based articles for specific parts of a SaaS customer journey. Filled with industry-specific examples.

This is the follow-up article to Homepage – Above the fold.

Almost 10k words written in total, 209 SaaS business, and over 50+ columns of data points analyzed. All dedicated to dissecting and reconstructing the ideal SaaS homepage.

In this piece, we’re going to expand on what a good SaaS homepage should contain below the fold. And offer stats and examples from a sample size of 209 SaaS companies.

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By In Growth Marketing, SaaS Basics

[SaaS Basics] Homepage – Above the fold

SaaS Basics is a series of research-based articles for specific parts of a SaaS customer journey. Filled with industry-specific examples.

From Acquisition to Revenue, I’m going to create robust guides for the essential building blocks like landing pages, onboarding sequences, re-engagement emails, downgrade pages, and so on.

A good homepage is the starting point of any strong SaaS brand. It’s only fair to start my series here.

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